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Sponsorship Workshop with Scott Mayer

Thursday, May 11, 2017 - 9:00am

Minnesota Theater Alliance – Firing Up Your Theater’s Fundraising
Session #3

Sponsorship Workshop
Presented by: Scott Mayer
Thursday, May 11, 2017
Paul Wellstone Center, Room 272

Learn the elements of developing a successful sponsor relationship with a range of business sizes and types as a way to gain financial support for your productions and theater organizations.

This workshop will provide guidance around how to find, secure and retain sponsors, including details such as:
• Where to prospect sponsorship leads, and how to approach them.
• How to value your deliverables and create sponsorship opportunities and packages.
• How to execute sponsor partnerships, including fulfilling deliverables, tracking value, and retaining sponsors as long term partners.

Who Should Attend: Artistic Directors who wear multiple hats, Marketing and Development professionals who obtain sponsorships as part of their role, Marketing or Administrative Managers looking to expand their fundraising knowledge, Fundraising volunteers, Board Members, Development and Arts Administration Consultants, Development Professionals, Executive Directors, Managing Directors

Presenter Biography
Scott Mayer is the founder and project director of several arts and entertainment based projects including the Ivey Awards, the 12–year old Twin Cities professional theater project that culminates in the Ivey Awards show each September; the One Man Project, a non-profit organization encouraging young men to engage in their community, and the Charlie Awards, a celebration of the Twin Cities food and restaurant community entering its sixth year of production. Mayer was the originator of spark24, an event highlighting our performing arts community that was held at the start of the Republican National Convention, and Minneapolis MOSAIC, a celebration of cultural diversity through the arts.


To register, please fill out the form here:

Single session
members $25 non-members $35

4-session package
members $80 non-members $120

We are happy to turn single ticket purchasers into 4-training packages any time leading up to the second training. Please contact to receive an adjusted balance for the training package if you have already purchased one or more single training registrations.

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No exchanges or refunds on single tickets or packages.

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